You’ve probably heard a thousand times that if you want to establish a strong presence on social media, you need to be publishing relevant and fresh content regularly.
However, if you are managing multiple social media platforms, creating enough content for all the channels can be overwhelming. This task becomes even more complicated for those without content creation experience.
The good news is that there are several tools out there, which can help you to create great social media content, make your work easier, and save you time. In this article, we will walk you through five tools that you can use to speed up your social media content creation process.
Canva is, without a doubt, one of the most popular tools when it comes to creating social media graphics. With this tool, you can create high-quality images, using templates, layouts, and other design elements on the platform.
Canva is available in two versions: free and paid. The free version comes with almost everything that you would need to create high-quality visual elements for your social media marketing campaigns.
But if you need more, then you can opt for the paid version, which goes for around $6.49 a month for one person. There’s also Canva for teams, which goes for $8.49 per month for the first five people.
Using Canva is a straightforward process. You just need to search its library of templates, choose one that aligns with your needs and then customize it with your brand elements.
Alternatively, you can purchase professionally-designed, ready-to-use social media templates from ContentBASE. After downloading your package, you will open it in Canva, choose the template you want to work with, edit it and customize it accordingly with your brand elements. From there, you can share your visuals on your preferred social media channels.
You may sometimes want to repurpose your blog posts into videos, which you can then post on your social media platforms. And, this is where Lumen5 comes in. It’s specifically designed for converting blog posts into videos. The converted video comes in a format that’s compatible with almost all social media channels.
To use Lumen5, you will first need to choose the video format that you want and then insert the blog post’s URL. From there, Lumen5 will pull that blog post from your site, extract its content and then create the video by itself. The entire process takes around 10 to 15 minutes.
Lumen5 also has a comprehensive content library, featuring millions of video clips, audio files, and images, which you can incorporate into your videos, thus making them more appealing and engaging. Lumen5 costs around $11 per month.
Crello is yet another tool that you can use to create stunning social media graphics, even if you are not a skilled graphic designer. Crello is similar to Canva in almost every way. However, it appears to offer more templates, videos, photos, and illustrations, compared to Canva.
You can use this tool to create almost any type of social media graphic. You can use Crello to create images for Facebook posts, Instagram posts, Instagram stories, Twitter graphics, Pinterest graphics, and Pinterest posts, just to name a few.
Just like Canva, using Crello is a straightforward process. You simply need to click the ‘Create’ tab and then choose your preferred design template. From there, you just need to customize it and save the final graphic to your device. Alternatively, you can share the graphic directly across your various social media channels.
Piktochart is an online-based tool for designing various forms of social media graphics. Piktochart is a beginner-friendly graphic design tool. It will allow you to create stunning social media graphics and various forms of visual content, even when you don’t have advanced graphic design skills.
This tool offers over 600 graphic templates. And, the majority of the templates in the library are designed for social media content. Apart from creating social media visual content, you can also use this tool for creating ads, e-books, and banners, among others.
Animoto is one of the best tools for creating video content for social media. This tool simplifies the entire process, thus allowing you to create professional videos and slideshows using video clips and photos.
And just like the other tools that we’ve spotlighted in our list, you don’t need any video editing or video creation skills to use this tool. You just need to upload the video clips and photos on the platform, and select audio for the video and a theme. From there, Animoto will take care of the rest.
Animoto comes with a drag-and-drop interface, which you can use to add various forms of elements to your videos. You can use this tool to create high-quality videos on Facebook, Twitter, Instagram, or YouTube.
As you can see, high-quality social media content doesn’t have to be a complicated process. Whether you want to create visually appealing images, videos, infographics, or any other type of social media content, these tools will make your work much easier.